SMU solve assignment for MB0052- Strategic Management and Business Policy
1.)What is strategy? Explain some of the major reasons for lack of strategic management in some companies?
10
Meaning of strategy
3
Reasons for lack of Strategic management
7
2.)Explain the following:
10
(a) Core competence
(b) Value chain analysis
(a) Core competence
5
(b) Value chain analysis
5
3.)describe in brief the following environmental factors which a business strategist considers:
10
(a) Political factors
(b) Technology
(a) Description of Political factors
5
(b) Description of Technology as an environmental factor
5
4.)Write a brief note on Turnaround strategy.
10
Brief note on Turnaround strategy
10
5.)Define the term ‘strategic alliance’. What are its characteristics and objectives?
10
Definition of the term ‘strategic alliance’
2
Characteristics of strategic alliance
4
Objectives of strategic alliance
4
6.)Write short notes on the following:
10
a) Competitive advantage
b) Porter’s Competitive threat model
a) Competitive advantage
5
b) Porter’s Competitive threat model (Five Forces model)
5
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